UX SEO BEST PRACTICES: Why is User Experience Important for SEO?

In order to utilize SEO to its fullest potential, you must develop an enjoyable UX experience for your website and vice versa. Backlinks and keyword stuffing are not effective methods of boosting SERP rankings. Using such tactics may be harmful to your website’s overall user experience, hampering any chance it might have had of ranking within the top pages of Google. The focus of search engines like Google are shifting towards human behavior and user experience on your website....

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Update Your Google My Business Holiday Hours

What is Google My Business? Google My Business (GMB) is a free service from Google that offers businesses a unique opportunity to appear in Google’s search results and on Google Maps simply by providing accurate information about their business....

How to Use Internal Linking to Boost SEO

The path to improving your website’s SEO can sometimes feel obscured behind a cloud of mystery. How do we influence the all-powerful Googlebot? While Google is very good at understanding content and categorizing it, it needs our help to...

How to respond to Google Reviews for your business

Generating, reading and replying to reviews of your business is an important tool in managing your business’s online reputation. Whether positive or negative, replying to reviews shows current customers that you have read and really care about the review...

5 Easy Ways to Optimize Your Google My Business

If you are anything like me, you have probably used Google My Business several times in the past few days. As Google My Business continues to grow in popularity, making sure your business listing is set up to help...

Measuring Success in 2020

I try to make it a habit that at the end of every year I look back and think about the past year, see how far I’ve come, and lessons learned before moving forward. When it came time to...

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